Wednesday , February 1 2023

Volkswagen and Toyota are two brands that can hardly celebrate despite the difficult 2018


That's the result instead of expected million units, over 800,000 will be completed. They had received a patent until yesterday 796,482 units. Within a few days, it will be time to break this ceiling to close the deck.

Discounts for especially strongly-charged bonuses are up to 40%. The reason for these reductions is estimated at 260,000 units – reducing high levels of stocks and meeting the sales goals of the plants dealer. In this way, it will drop by 10% in 2017, with a monthly interval of 40% in the last quarter, and about 201,000 by about 600,000 in 2019.

Each year, there are winners and victims in the market. According to patent information up to Friday, Volkswagen will be the leading brand in 2018 for the 15th consecutive year. 118,020 vehicles were registered. The second place was Renault, with 113,216 units. In the days when they are in difficulty, the French brand can dump Germany. The third place was provided by General Motors 100.678 0km.


The situation changes when you look at the rankings. The first was to Toyota Hilux until yesterday, With 33,249 patents. In this way, the buyer will take the 1st position in total sales. Volkswagen Golf, which last year was holding this position for several years. Today's generation is at the stage of renewal. This explains the low demand. However, Hilux gained a number of models that cost half a half. Japanese "chata" is sold Between 800,000 and $ 1,800,000, according to versions.

The explanation of this phenomenon is related to economic reasons and tendencies. First, there is strong demand due to the improvement in the level of activity in areas such as agriculture, mining, oil and gas. There are many companies renewing car fleets. Secondly, the public turns into segments such as pickups and SUVs.


Additionally, add another achievement. This is a national production tool. The rest of the "ten" are brought from Brazil, excluding Sandero produced in both countries. Another feature of Toyota's celebration is the Etios model, the second best-selling market in the market. Yesterday there were 31,927 patented combinations. They are over 30,000 with Chevrolet Onix and Ford Ka. In the next few days, Etios could have been replaced. If the positions remain the same, Toyota will prefer the first two places to the public. Something new.

Despite the difficult situation of 2018, the other side of this car maker is Chinese brands that have flooded the market for the past two years, especially in terms of profitability. In some cases, they sold 2 and 4 units in December. In 2018, other imported brands also have many numbers. Given that the market will dropped since 2019, it will be difficult to keep the structures of these companies so low.

Source link