* Trading is committed to 100% sustainable aluminum by 2020
* Sustainability criteria include emissions, biodiversity
* Mining companies are trying to improve their image
* Nespresso competes in sustainable packaging
Nespresso, part of the Nestle food giant, plans to use sustainable aluminum in all coffee capsules by 2020, according to a deal announced on Monday for the Rio Tinto mine.
Both companies have been criticized for raising the pressure on the planet, with fighters saying Nespresso coffee machines are useless and many of the used capsules end up in landfills.
Under the deal, Anglo-Australian Rio Tinto will supply renewable energy and biodiversity aluminum to Nespresso, the world leader in the coffee market.
Companies are looking to be positioned as sustainable to boost their investment for investors and their customers, and Nespresso is committed to 100% viable aluminum for its capsules by 2020, Rio Tinto said in a statement released on Monday Australia.
Rio Tinto Chief Executive Jean-Sebastien Jacques said last month that miners need new partnerships as the industry competes for talents and seeks to improve its image.
Its aluminum components use hydroelectric power – for economic and environmental reasons – and in April the miner became the world's first aluminum producer to be certified by the Alumin Stewardship Initiative (ASI).
ASI standards are based on the protection of biodiversity, respect for indigenous peoples' rights and traceability across the supply chain, as well as on the reduction of emissions and renewable energy.
So far, only part of Rio's aluminum production is certified with ASI.
Rio Tinto's vice president of sales and marketing, Tolga Egrilmezer, said in an interview that the deal with Nespresso was "an important landmark for industry" for wider use of accountable aluminum.
While the mining sector has recovered from the crash of commodities in 2015-16, it is struggling to win investments because of governance concerns in difficult areas where mines are often found and because of its exposure to coal, the fuel that consumes most coal.
Rio Tinto has sold its coal mines, but still uses coal in some businesses.
In May, Rio Tinto announced a business with Alcoa's aluminum manufacturer and Apple in technology to eliminate direct greenhouse gas emissions from the aluminum melting process.
Rio has already delivered aluminum to Nespresso, but is not its exclusive supplier.
Nespresso said in an e-mail message that it would take time for all capsules to be certified with ASI, but he worked with the manufacturers to do this and make recycling as easy as possible.
Holding nearly a third of the coffee market, Nespresso faces competition from other companies that are traded as sustainable.
The British brand Halo Halo said on Friday it created "the first fully catalytic coffee capsule and packing in the world" that can break in about a month. (Reference by Barbara Lewis, Ed. By Susan Fenton)